![]() ![]() Rock Legend JOAN JETT and Hip-Hop Star SAINt JHN Unite It will directly challenge the stereotypes currently associated with on-road riders. This campaign will support everyone and anyone looking to join the riding community. Outliers use the powerful voices of the music icons to help raise awareness surrounding rider diversity. He is also known for music producing and working with some of the hip hop industry’s biggest names like Beyonce, Kanye West, Future, and even music icon Lenny Kravitz. Saint Jhn is an American-Guyanese rapper, singer, and songwriter known for his hit song “Roses” released in 2016 that was surged to topping billboards after a remix was released in 2019. She has had many gold and platinum albums along with many singles that have reached the Top 40 charts across the world. Joan Jett is known for her top billboard hits and is no stranger to diversity being a successful female rocker of the 1980s. This is an effort to celebrate the diversity of the on-road riding community. Together they will take part in the new Can-Am On-Road ad campaign dubbed “Outliers”. BRP has partnered with rock legend Joan Jett and hip-hop star SAINt JHN. ![]()
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